Facebook Live Tips

Facebook Live Tips 

Facebook Live is such a powerful way to reach your audience.  Not only does it help them get to know you, it gives them a chance to interact with you in real time! I put together a few tips to be more successful with Facebook Live when using it for your online business. Enjoy:)

1. Tell fans ahead of time when you’re going to broadcast

Build anticipation by letting your fans know when you’ll be broadcasting live.

2. Ask your viewers to subscribe to receive notifications when you go live

Call out that fans can tap on the subscribe button on live videos and videos that were live to get notifications the next time you go live.

3. Write a compelling description before going live

A great description will capture fans’ attention and help them understand what your broadcast is about.

4. Go live when you have a strong connection

Check the app to make sure that you have a strong signal before going live. If your signal is weak, the ‘Go Live’ button will be grayed out. Try to find a location where you’re on wifi or have at least a 4G connection.

5. Say hello to your fans by name and respond to their comments live

Your fans will be thrilled to hear you mention their name and answer their questions when you are live.

6. If you lose connection while live, find a place with better signal

If you lose connection while live, don’t panic! Go to a place with better signal and your app will automatically try to re-connect. If you are unable to re-connect, your existing broadcast will still be saved to your Page. Think about whether you want to delete it before starting a new broadcast.

7. Broadcast for longer periods of time to reach more fans

The longer you broadcast, the more likely fans are to discover and share your video with their friends on Facebook. We recommend that you go live for at least 5 minutes and we’ve seen some public figures broadcast for over an hour.

8. Finally, be creative and go live often!

Try different types of broadcasts – and go live frequently – to keep fans engaged.

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